How Nonprofits Can Use Social Media to Increase Donations

Social media is a powerful fundraising tool for nonprofit organizations. Not only is it a way to raise awareness and engage with their donors, it is also a way for them to capitalize on current trends. In 2020, donations to racial and social justice organizations rose by 16%, according to an article in Newsweek. This […]

How to Use Social Media to Drive Traffic to Your Website

If you are a business, organization, or nonprofit, you rely on web traffic. A website is essentially a digital storefront, and stores need customers. But driving traffic is more than just getting clicks or views; you want to drive the right traffic to your website to grow your business. But how? Search Engine Optimized (SEO) […]

How to Plan Your Next Social Media Campaign

There is more competition for views and clicks on social media than ever before. Organizations and nonprofits that post and promote on social media without a specific plan can get lost in the mix.  Regardless of what you want to promote on social media, you need to utilize a data-driven marketing strategy to make sure  […]