Upwardly Global: Using sustained marketing capacity to support immigrant workforce inclusion

Overview

This is the hub view of the Upwardly Global relationship, connecting the website (#127), the Afghan Response crisis campaign (#60), the year-round research communications (#128), and gala marketing (#129, see note on overlap with addendum #139) into one picture. Upwardly Global needed sustained marketing capacity and greater consistency across channels to support its mission connecting immigrant and refugee professionals with employment aligned to their skills: website redesign and ongoing digital support, publication and microsite work including the Afghan Response campaign, and gala marketing plus year-round communications.

Results

• Sustained marketing capacity delivered across multiple connected initiatives
• A consistent digital presence supporting workforce inclusion work

Related Services

• Year-Round Marketing Support
• Campaign Strategy and Creative
• Creative Capacity for Lean Marketing Teams