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Washington Association of Black Journalists: Using values-aligned gala marketing to amplify Black Excellence

Washington Association of Black Journalists chose Black Digital for gala marketing that supports its mission and shared values.

When searching for a marketing agency, it was imperative to find a company that supports our mission, shares our values and has a proven track record of building and amplifying Black Excellence using modern-day digital platforms.
Khorri Atkinson
President

Overview

WABJ needed a marketing agency that genuinely supported its mission and shared its values, with a proven track record of building and amplifying Black Excellence using modern digital platforms. A journalism association’s gala marketing needs the same credibility standards its members apply to their own work, so Black Digital developed gala campaign creative and messaging, delivered event promotion across digital platforms, and built materials reflecting WABJ’s mission and values with that professional bar in mind.

Related Services

  • Conference Branding and Event Marketing
  • Campaign Strategy and Creative

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Sector

What We Did

Conference and Event Marketing
Gala Campaign Creative
Promotional Materials

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Level Up Your Storytelling – Turn Ideas Into Impact