Level Up Your Storytelling – Turn Ideas Into Impact
Level Up Your Storytelling – Turn Ideas Into Impact
FARE needed a repeatable system for its FARE Forward quarterly publication, one that could balance content, design, and stakeholder approvals issue after issue without starting from scratch every quarter.
Black Digital helped ideate FARE Forward from the start, developing the content and design and pushing it to a consistent quarterly cadence. The team designed a consistent editorial and layout system, built a repeatable production process for quarterly issues, and structured stakeholder review and approval directly into the workflow, including a standing call-for-content process so FARE’s own staff and members could submit thought leadership, career milestones, and program updates ahead of each deadline. Each issue mixes recurring formats: feature profiles of FARE staff and program leaders, updates on initiatives like the Collaborative for Equitable Retirement Savings research series, coverage of flagship events like HBCU Live, and recognition of graduating FARE Scholars moving into the industry. That structure means every issue can carry different news, an award, a new research finding, a class of graduating scholars, without the publication itself needing to be redesigned around it. A quarterly publication only stays sustainable if the production system doesn’t require reinventing the layout and process every issue, so FARE Forward was built around a repeatable template and workflow instead of a one-off design.
Members expect a professional association’s flagship publication to feel consistent. This system gave FARE a sustainable way to deliver that consistency issue after issue, whether the news that quarter was a new research finding, an industry award, or a new class of scholars stepping into the field.
Publication Design
Editorial Systems
FARE Forward Quarterly Publication Design and Production System
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