Overview
Headway DEI Training needed a digital experience capable of giving priority audiences a clearer path to information, resources, and action than its previous site provided. A training organization’s website needs to make its offerings easy to understand quickly, since prospective clients are often evaluating multiple providers side by side, so Black Digital organized the site around audience needs and content structure, built accessible information architecture, and delivered WordPress development and launch support around that comparison-shopping reality.
A training company’s website is often the first proof point of its own communication expertise. This redesign gave Headway a site that reflected the quality of its training work.
Related Services
- Website Design and Development
- Brand Strategy and Identity